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Wednesday, September 22, 2010

Course Schedule


Tentative Schedule

Students should complete the assigned readings before attending class.  The below schedule is subject to change to meet the needs of students and the course.  The instructor will notify all students via email if the schedule is altered.



SLD = Straubhaar, LaRose, Davenport
RR = reserve reading, available at Bush Library
ER = electronic reading, available on Blackboard

Day                   Topic                                                                                        Reading
SEPTEMBER
W 8                  Introduction to Mass Communication, Communication Studies
                        Course policies and requirements
Unit 1: History of Mass Communication, Theoretical Understandings of Mass Communication
F 10                  What is Mass Communication?                                                     SLD Ch. 1
M 13                 Mass Communication and Democracy
W15                 Mass Communication and Economics                                             SLD 36-41
F 17                  Mass Communication and Marx                                                     SLD 41-55                    
M 20                 Medium Theory                                                                          ER# 1                          
W 22                Medium Theory continued
                        * research proposal due
F 24                  Network Theory                                                                          ER #2
M 27                 Semiotics and Mass Communication                                              RR# 1
W 29                Critical Theory and Mass Communication
OCTOBER
F1                    Habermas, Mass Communication, Public Sphere Theory                    ER #3
Unit II: Mediums of Mass Communication
M 4                  Books                                                                                       SLD Ch. 3
W 6                  Persuasion v. Propaganda, Magazines                                              ER #4
F 8                   Case Study: Burke, Hitler, Mass Communication                             RR #2
M 11                 Newspapers Introduced                                                                 SLD Ch. 4
W 13                Newspapers and Agenda Setting                                                     ER #5
F 15                  Case Study: Lippmann v. Dewey                                                   RR #3
M 18                 Case Study: Lippmann v. Dewey                                                            RR #4
                        * Article review due in class and on blog
W 20                Music and Radio                                                                         SLD Ch. 5 & 6
F 22                  Case study: Garrison Keillor                                                          ER #6                                      
M 25                 Midterm Review
W 27                Midterm Exam
F 29                  No Class: Midterm Break
NOVEMBER
M 1                  Film                                                                                         SLD Ch. 7
T 2                   72 hour time period begins
W 3                  Case Study: Frankenstein Myth, contemporary cinema                       ER #7
R 4                   72 hour time period ends
F 5                   Television                                                                                 SLD Ch. 8
                        *72 hour presentations, 72 hour essay due
M 8                  Television: case study, rhetoric and mass communication                   RR# 5
W 10                Television: case study, Mary Tyler Moore                                       RR #6
F 12                  Television: case study, Will and Grace                                        ER #8
                        *bibliography due in class and on blog
M 15                 Research Meetings: NCA Conference
W 17                Research Meetings: NCA Conference
F 19                  Public Relations                                                                          RR #7
UNIT III: Media Issues, Uses, and Concerns
M 22                 Media Uses: cultivation theory                                                       SLD #13
W 24                Uses and Gratification, spiral of silence, effects research
F 26                  What is new media?
M 29                 Internet                                                                                      SLD Ch. #9
DECEMBER
W 1                  Media Policy and Law                                                                  SLD Ch. # 14
F 3                   Business and Media                                                                     RR # 8 and # 9
M 6                  Ethics                                                                                        SLD Ch #15
W 8                  Presentations
F 10                  Presentations
M 13                 Mass Communication Concluded, Final Exam Review                 
                        * Critical analysis papers due
R 16                 FINAL EXAM 10:00 – 12:00 

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